We greatly encourage you to communicate to a broad audience. But why? Because it’s fun for sure, but that’s not enough, according to Dr. Jane Gregory. Science communication is one way we bring to life the future, she argues, and this future has been chosen by a small elite of powerful people. As researchers, we can encourage a wider range of people to express their needs and declare their interests.

This means that science communication is not just about talking: it is also about listening. Jane will explain how you can take into account more than the profile of your audience and select the right medium to reach new audiences. In this lecture, Jane will not shy away from controversial questions. How do we navigate conflicts of interest? What can we do about beliefs that we think are wrong? And why are science communicators’ salaries low and jobs insecure?